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Google hopes that high-speed internet access will open up the online market

Capitalising on the power of new media

A few simple things you can do to get more votes on BrandPotion

Say hello to the environmentally-aware brand

Facebook users choose a new water flavour for VitaminWater

A brand new, unique networking site, BrandPotion launches to revolutionise the way brands and consumers interact

Crowdsourcing is the next big global phenomenon. Need proof? Read this.

Social networking has already drawn the attention of marketers as a channel that has great potential but there’s more to using this medium as a marketing channel than meets the eye.

Unilever fires Lowe and opts for consumer contests to get fresh ideas for its snack brand Peperami